Sometimes we see pure genius born out of nowhere, something that we know will become huge within the coming weeks or months. In this case, British television presenter, model and contributing editor to the British Vogue magazine, Alexa Chung has taken a new turn in her career and decided putting together a Youtube documentary series with Vogue UK is the best new project to take on. What is it expected to document? Apparently it will be about the state of fashion today! We have to wonder at the content this show will present with Alexa Chung bringing in the input from inquisitive minds and future employees of the fashion world. From current fashion students to the heads of the major design houses, those who comprise this world will be communicated with by also going through their buyers, other journalists, and those who work in the industry. This is how we unveil the truth behind The Devil Wears Prada and learn just what the future of the multi-billion pound or dollar business truly is defined. We’ll be getting to see the future of careers in the fashion world, how the landscapes will change along with the trends and where we are and where we expect to be in terms of technology and long-term sustainability.
The best part of the exclusive Alexa Chung and Vogue UK documentary? Viewers get to comment below the videos uploaded to the channel specifically for Vogue and leave questions, comments, and statements about who or what type of info they would like to see next. The series is expected to launch in September and will be reaching a majorly wide audience thus. Questions are already being asked, such as “How do you make fashion sustainable in the future?” or “How will the fashion industry evolve and who or what do you feel will be making the most impact in the coming years?” We have statements by fashion lovers around the world already pointing out brands or individuals they would like to see explored in depth, with most everyone responding on social media in a very positive manner. It is rare to see an idea take root and be accepted by the masses with such pleasure. Eco textile trading? It may be a topic. How do established houses help new designers emerge? It will probably come up in many a conversation.
There are those concerned about fashion trends that appear per season not being followed entirely due to scarcer resources for individuals, as money gets tighter in most pockets of the world. Some look for hope as they begin to age but desire greatness and that big break. Some simply want to understand the types of fashion out there, from freestyle to high fashion. At the end of the day, everyone who is interested in this industry will probably be tuning in thirsty for knowledge that only Alexa Chung can give them, in accordance with the people’s questions and concerns about the mysterious world of fashion in this day and age. This is, without a doubt, one of the best ventures Alexa Chung had yet undertaken.
Watch the trailer of the much-expected documentary below!
Photo courtesy of Stylebistro