Kylie and Kendall Jenner announced, via selfie no less, that they will be launching a swimwear collection for Topshop for the summer 2016 season. The unstoppable duo has taken the fashion world by storm, on the modeling and designing side, so why wouldn’t their next stop be to take on the over $13 billion swimwear industry. It was just this Wednesday that they announced their new venture, which will be available on Topshop.com.
The look worn to make the announcement was a neon green, strappy bikini, with “KENDALL + KYLIE” written on the thick black bands at the waistline and ribcage. The overall sneak peek also included suits like a BDSM-esque one-piece in black and gold, a front zip coral scuba top, and a thick two-piece white suit; Kendall paired the last bikini with a gold body chain.
If you’ve ever taken a moment to scroll through the sisters’ Instagram pages, you would find in no time that a majority of their posts are shot somewhere in the vicinity of a swimming pool, oftentimes even in featuring the bikini-clad sisters. But hey, they know their bodies look good, so why wouldn’t they want to show off with a bikini selfie. But now, things can be a little bit amped up, as they will be able to sport their very own swimwear for their selfies. It almost seems as if they live their whole lives in bathing suits, so why not venture into the industry?
With their sneak peek and whispered words of the Kendall and Kylie Jenner for Topshop 2016 swimwear collection, they didn’t leave an official drop date, unfortunately. If I had to guess though, I wouldn’t wonder if it will be releasing in the next month, as summer is impending. There would be no point in dropping the collection midway through the bikini season (although with their mass following, it likely wouldn’t even affect sales), and we can at least hope they wouldn’t have announced the line with an intention of holding it back until next spring, so my bet would be on very soon – hopefully it will come out around the same time as the sisters’ eyewear collection!
Both the Jenners’ swimwear and eyewear collections will be one of the most talked about lines of the season, so dropping them together may start a series of mass chaos. Imagine when both do drop, though, and all of the crazed selfies that will be posted on Instagram and the like with a whole getup by the Jenner duo.
Photos courtesy of @KylieJenner