Continuing to speak about the updates from the world of fashion, we are here to tell you about a new and quite a promising collaboration just started between Alexander Wang and H&M, which is, indeed, an important turn for the fashion trends and overall garments we are used to seeing in the lines of both brands. Talking about this newly emerging teamwork Wang noted, “I am honored to be a part of H&M’s designer collaborations. The work with their team is an exciting, fun process. They are very open to pushing boundaries and to set a platform for creativity. This will be a great way for a wider audience to experience elements of the Alexander Wang brand and lifestyle.”
So talking about this collaboration in general, we should note that H&M really proved to be open for this kind of progresses and phenomena. Especially when we deal with professional, skillful and what is most important already experienced and proficient designers, the reputation and the popularity of the brand as well as the designer himself will go sky high! And this is exactly the case with Alexander Wang x H&M duo, which does promise some nice surprises and prospective for the further development.
H&M has been really popular with collaborations with other famous designers and what we see in this case is an even more successful and great option, since the ideology of Alexander Wang and that of H&M do match especially in terms of logo-mania and the longing for maximum comfy garments.
We have also seen two video ads featuring some cool ways of announcing about this collab, and we do hope that when everything is ready, we’ll be able to enjoy all of these amazing pieces to the full. So we are impatiently waiting for the outcomes of this collaboration and to discover more about the ways if merging the two ideologies together!
Photos courtesy of H&M