Amanda Seyfried Lands Miu Miu’s Fall 2016 Campaign

American actress Amanda Seyfried became famous after her role for one of the Mean Girls main characters, with her notorious ‘on Wednesday we wear pink!’ quote still being cited nowadays. In the upcoming fall, however, Seyfried will be wearing Miu Miu every day of the week, as she officially landed Miu Miu’s fall 2016 campaign along with other models and personalities.

Amanda Seyfried for Miu Miu Fall 2016 Campaign

Captured by photographer Alasdair McLellan, the actress joins Jeny Howorth, Mayowa Nicholas, Anna Ewers, Dasha Dogusheva, Dilia Martins, and Taylor Hill on stage, who embody all of the high society archetypes one may think of.

Styled by LOVE Magazine’s editor-in-chief Katie Grand, the Miu Miu fall/winter 2016 campaign features collages of both muse Amanda and It-models, as well as pictures of the Houghton Hall gardens and solid-colored backgrounds, which truly give an editorial cut to the shoot that is clearly closer to the style of magazines rather than fashion campaigns.

Amanda Seyfried for Miu Miu Fall 2016 Campaign

“Found Narratives: Amanda Seyfried leads an enigmatic cast of characters through a weekend of playful reverie, in @alasdairmclellan’s debut campaign for Miu Miu,” captioned the brand on its Instagram’s account, revealing that one may actually read a story behind all those incredible photos.

British fashion photographer Alasdair McLellan, who got discovered by iconic magazine I-D and is mainly famous for being able to capture models’ candidness, perfectly managed to bring out the personality of all the stars in this campaign, using nothing but natural lights and natural poses to make everything look more realistic.

Amanda Seyfried for Miu Miu Fall 2016 Campaign

““Any hour for my friends” is the motto inscribed on the sundial in the gardens of the historic Norfolk estate, Houghton Hall. With its 24-hour lived-in decadence, it is the perfect environment in which to explore the layers of modernity and history in the motifs of the #miumiuAW16 collection,” teased Miu Miu on a second post on Instagram.

For this reason, the campaign’s pictures look either as static portraits or as casual moments from the life of the socialites, whose passions include dressing up in the fanciest way while hanging out together. The Miu Miu FW 2016 fashion line lends itself particularly well to this theme, mainly thanks to the cascades of pearls, frills, loads of pleats, argyle knits and pilgrim necks used as the main details for the outfits showcased.

Amanda Seyfried for Miu Miu Fall 2016 Campaign

Retro prints, double-breasted coats and classic embroidered handbags help to reinforce these motifs even more. The picture of Amanda Seyfried wearing a crisp white dress with a sensually naïve off-the-shoulder neckline, an elegant slicked-back hairdo, and a statement handbag with fresh sewed patches is definitely the most iconic one in the entire campaign.

Amanda Seyfried for Miu Miu Fall 2016 Campaign

Photos courtesy of Miu Miu

Recent Posts

Shiniest PVC Pieces To Amp Up Your Style

This winter we go by the rule “more is more”. Dull outfits are reserved only for the ones who are afraid to experiment. But if you are into fashion and always want to look your best,...

Oscar de la Renta’s Wedding Dresses: Spring 2018

Oscar de la Renta’s bride is elegant, feminine and glamorous. For their first bridal collection as co-creative directors, Laura Kim and Fernando Garcia wanted to keep the recognizable spirit of the brand. They paid homage...

Calvin Klein x Amazon Fashion Holiday Collab

The popular American brand Calvin Klein is pairing with Amazon Fashion for a special holiday collection. They are not only releasing a new line but also setting up several pop-up shops. If you are somewhere...

Seductive Makeup Looks For Night Out

It's that time of the year where you have multiple reasons to glam up. Many holiday makeup collections already dropped. These glitter & glimmer packed collections are inviting you to get creative and experiment with...

Kylie Cosmetics Holiday 2017 Collection

Out of all Holiday makeup collections that launched so far Kylie Jenner's one is the most anticipated. The youngest Kardashian-Jenner sister threw the pregnancy rumors in shade with the announcement of her Kylie Cosmetics Holiday...