Great minds think alike! Max and Lubov Azria both wanted to ride high in the fashion world since the very beginning of their journey, and they are making their dream come true one collection at a time. With their latest BCBG Max Azria resort 2017 collection, they managed to give street-style a new name, intertwining it both with boho-chic references and some cool, unisex figures.
The BCBG Max Azria resort 2017 collection navigates both the territories, displaying a sort of street-style meets boho chic and feminine meets masculine kind of fashion. Keeping a keen eye on the proportions and the combinations of colors (the color palette is not that diverse, although the care the designer duo put into focusing on the same cold undertones is apparent), the Azrias managed to pack their collection with strong fashion, mixing pure American vibes with old European references.
Overloaded with contrasting styles, this BCBG resort 2017 line-up alternates oversized shirt dresses with patchworks of contrasting fabrics, with bra tops and super-polished versions of the classic cargo pants. This creates an interesting contrasting look that inevitably reminds us of the designers’ eclectic minds and cosmopolitan spirits.
A bohemian maxi t-shirt dress with asymmetric hems finds its more Oriental-inspired counterpart in a geometrical printed kimono dress with oversized butterfly sleeves that, along with a cut-clean midi coat, is probably the most versatile ensemble showcased here.
Ready-to-wear indeed, as well as colorful and one-of-a-kind, this resort collection is both fresh and conceptual at the same time, and somehow even denotes Max Azria’s own path toward fashion and haute couture.
Max Azria’s willingness to continuously increase his brand’s fashion empire appears clear here, as much as his passion for a kind of couture fashion that not only is polished to the nines, but is always eager to learn from its customers and to change and grow along with them. The Azrias’ open-minded approach to fashion is definitely no small feat, and it will be interesting to see where it will take them from now on.
Photos courtesy of WWD