With less than two days left until the official launch of her activewear line (and maybe new album too), Beyoncé’s Ivy Park SS 2016 lookbook is finally available and ready to be obsessively browsed through. Those who follow Queen B on her main social media accounts already have had a glimpse of what her highly anticipated activewear line is all about, namely featuring tons of leggings and bodysuits with motivational logos. Ivy Park, which will be available at Topshop, Nordstrom and Net-a-Porter, offers one-of-a-kind staples with the price tags ranging from below $100 to over $200 (the entire collection itself is neither affordable nor too expensive, so if you are interested in buying some Beyonce-approved pieces without spending too much money, we recommend specifically taking a look at the motivational t-shirts and tops).
Anyways, just by looking at the lookbook’s first proposals we see that Beyoncé indeed focused on delivering a fully body-positive collection with pieces ranging in sizes from XXS to XL, encouraging women to embrace their bodies and start living a healthier life, rather than merely going with the flow when it comes to the diehard athleisure trend. “My goal with Ivy Park is to push the boundaries of athletic wear and to support and inspire women who understand that beauty is more than your physical appearance. True beauty is in the health of our minds, hearts, and bodies. I know that when I feel physically strong, I am mentally strong and I wanted to create a brand that made other women feel the same way,” recently declared Beyoncé when asked about the purpose behind her Ivy Park collection, proving once again she will always be in the front line when it comes to fighting for equal rights and women’s empowerment.
As for the line-up, the 200-piece collection not only features a big diversity in styles, but an appealing array of artisanal and technological techniques too. Let’s take, for instance, the leggings. Available in different colors and with geometrical patterns, Ivy Park’s leggings were designed to be sweat-wicking and non-pilling, which is indeed good news for those who hate sweat stains and feel uncomfortable working out in public. Unlike other athleisure collections, the Ivy Park line-up is filled with cozy tank tops with built-in sports bras, embellished with mesh detailing and motivational quotes. One of the best technological details, however, is to be found in the range of hoodies, tank tops and other proposals that feature a bonded hole through which one can thread her headphones.
Other interesting staples include open-back sweatshirts, striped bodysuits with contrasting hems, sheer white bombers (which are the ultimate spring must-haves), oversized gray hoodies with bold ‘Ivy Park’ logos, 3D embroidered sweatshirts and funky Ivy Park beanies. While the majority of the bodysuits is available for circa $50, the sweatshirts could be found at $75, the cropped leggings at $65 and the long Capri leggings at $85. Among the more affordable pieces, low-rise shorts ($35), crewnecks ($45), and V-back tank tops ($65) are worth checking out too. As for the most expensive staples, Beyoncé’s Ivy Park brings in a ‘Reflective’ collection-within-the-collection, wherein jackets and shorts not only are making everybody run amok with their reflective detailing, but are also for sale for more than $200.
Photos courtesy of Ivy Park