The bold model Cara Delevingne and Moschino’s creative director Jeremy Scott are the leading stars in the new Magnum x Moschino video. The talented model and actress had a blast hosting the Magnum x Moschino event at the Cannes Film Festival. The party took place on Thursday, during the second day of the Festival.
The fancy ice-cream brand Magnum is well-known for having celebrities present their delicious treats during the Cannes Film Festival. In the past Miranda Kerr, Kendall Jenner and Hailey Baldwin were part of Magnum’s campaigns. This time Cara had the honor to be Magnum’s face for 2017.
Delevingne was the honorary guest at the event that celebrated the collaboration between Scott’s Moschino and the ice-cream brand. The fashion magnate is launching a bag capsule collection with Magnum ice cream. Capsule bags are in bold and fun colors and nurture the unique designing style of Jeremy. Fans can get their hands on Magnum x Moschino bags online at the Moschino web store.
For the daily photocall, Cara rocked a short black dress, by who else than Moschino. The dress was flawlessly accessorized with many silver zips and complimented Cara’s perfectly toned legs. The supermodel covered her shaved head with a red beret with the word ‘Anarchy’ embroidered on it, that perfectly complimented her bold red lips. The beret, which is also by Moschino, made her look even more vibrant and chic. The star finished her look with a pair of blue aviator sunnies. She also upgraded her look by wearing many rings and hoop earrings. This was just another proof that the young model can pull off any look and that she is becoming a serious style icon.
For the latter event, Cara stunned in an elegant and sexy outfit. She showed off her perfect silhouette in an asymmetric black dress by Moschino. The front side of the dress was short, accenting her long runway legs. The 24-year-old model added a bold burgundy lip that looked perfect with her shaved blonde haircut. The diamond necklace and rings emphasized the simplicity and the effortlessness of Cara’s look.
The party took place in Cannes, France, where guests were surrounded by cocktails and of course, a lot of ice-cream. Cara effortlessly walked and posed on the Magnum carpet, in front of many photographers and her fans. Shortly after that, she continued to party in the VIP area of the event. DJ’s Kiddy Smile and Sita Abellan made sure that everyone was having an amazing time.
During a press conference, Moschino and Magnum debuted the video that includes Cara and Jeremy Scott and it is a part of the “Unleash Your Wild Side” campaign by Magnum. The 47-second video shows the model being chased by many animal cartoon characters. Jeremy Scott also makes an appearance in the short movie. Both of them appear in crazy-fun, wild designs by the fashion house.
“I don’t know whether they were chasing me or the ice cream,” the young model said.
The legendary animator Uli Meyer is responsible for bringing the animals to life. These characters are well-known from Jeremy’s previous designs and they are his illustrations. The bags that were presented at the event feature the same animal cartoon characters from the short movie. The video celebrates the Magnum Double ice-cream and it is named “Release the Beast.” The company behind the successful campaign is named Golin. The ice-cream brand and Golin have worked together in the last two years to promote Magnum ice creams.
“We’re thrilled to be back in Cannes launching this year’s Magnum campaign after 18 months working behind the scenes on what’s been our most ambitious activation yet for the brand,” said Orla Moran, the executive director of Golin.
“The Magnum Release the Beast creative is all about inspiring people to embody a fierce attitude to life; saying no to the naysayers and daring to go for it. We couldn’t think of two better placed people to collaborate with in Cara Delevingne and Jeremy Scott to bring this attitude to life and are proud to have got them on board and created a wealth of standout assets with them,” she added.