Diesel Spring/Summer 2012 Ad Campaign

When it comes to fashion campaigns, creativeness seems to be endless. We can’t stop admiring those brilliant style concepts, the mastery of photographers and models. One of the most interesting campaigns of the new season is the Diesel spring/summer 2012 ad campaign, titled Portraits for Successful Living. On a simple background we can see models sitting in boiling pots, embracing huge cacti or a girl standing in a flower pot and watering herself as if in order to bloom! And the use of those casual chic Diesel clothing pieces with a strong laid back, urban allure perfectly go with the provocative style concept of the campaign.


While the Diesel spring/summer 2012 campaign catches lots of attention in itself, we shouldn’t forget the actual essence of it, which is presenting an array of fashion-forward outfits and accessories. It’s a real parade of fabulous handbags, stylish denim pieces with different washes and to-die-for shoes! For the new season, Diesel has put aside femininity in favor of creative and unexpected androgynous vibes. Youthful and light spirited, the Diesel spring/summer 2012 collection makes the blend of simplicity, modern allure and bold touches its main feature and dazzles with the stunning result.


Versatility, comfort and functionality are the main characteristics of the clothing pieces and accessories featured in the latest Diesel line. Flirty, yet daring, casual, yet perfectly polished or just edgy and different, all the outfits presented are worth considering during a summer wardrobe update. From comfy blazers and fab maxi dresses to medium heel cutout sandals, sunglasses and modern leather jackets, the collection has all the necessary items to mix and match and come up with creative looks. Simply pick the styles that reflect your personality and bear some attitude, and rock the hottest casual chic ensembles. Don’t feel afraid to add a touch of eclecticism to your looks and you’ll definitely look like a trendsetter!

Photos courtesy of Diesel

Recent Posts

Model Sara Sampaio’s Pre-Victoria’s Secret Show Workout

The Victoria's Secret Show is one of the most demanding fashion shows. Besides the million-dollar budget meant to bring a unique experience to the brand's fans, the models are also here to flaunt their best...

Gorgeous Burgundy Celeb Makeup Looks

Burgundy is one of the most beautiful colors to use in makeup and fashion. We all love a vampy burgundy matte lip. Since celebrities love experimenting with new looks, they deliver new trends all the...

Inside Serena Williams’s Lavish Wedding

The greatest tennis superstar of all times Serena Williams and Reddit's co-founder Alexis Ohanian tied the knot on November 16 in New Orleans. As everyone expected, the couple prepared a fairytale-like opulent wedding. [caption id="attachment_92145"...

Shiniest PVC Pieces To Amp Up Your Style

This winter we go by the rule “more is more”. Dull outfits are reserved only for the ones who are afraid to experiment. But if you are into fashion and always want to look your best,...

Oscar de la Renta’s Wedding Dresses: Spring 2018

Oscar de la Renta’s bride is elegant, feminine and glamorous. For their first bridal collection as co-creative directors, Laura Kim and Fernando Garcia wanted to keep the recognizable spirit of the brand. They paid homage...