Erdem Pre-Fall 2017 Collection Brings In Forties Drama

There is something about the Forties that is charmingly capturing, especially when its motifs get filtered through different lenses. For his pre-fall 2017 season, Erdem Moralioglu transposed the Forties to the Seventies, creating the dynamic Erdem pre-fall 2017 collection that is nothing but magically exotic.

Erdem Pre-Fall 2017 Collection

“I’ve been thinking about the ’40s as seen through the ’70s,” explained fashion designer Erdem Moralioglu, whose Forties-approved stream of consciousness marks the second Forties-inspired pre-fall 2017 collection so far, with Bottega Veneta’s being the first one.

While Tomas Maier’s take on the Forties treated us to the Bottega Veneta pre-fall 2017 collection that was more like a revisit of the Forties as seen through a modernist lens, Erdem Moralioglu’s pre-fall 2017 collection embraces a more dramatic look, mixing the signature figures of the Forties with the Dancing Queen lifestyle of the Seventies.

Not for nothing, behind Erdem Moralioglu’s main inspiration for this collection, we easily found Bugsy Malone, a 1976 musical gangster film directed by Alan Parker, Bernardo Bertolucci’s The Conformist from 1970, and pictures of designer Paloma Picasso wearing glam rock staples in the Seventies.

Erdem Pre-Fall 2017 Collection

While thanks to Bugsy Malone Erdem Moralioglu surely got the line-up’s jocose and carefree patterns (the film itself only featured children, in its cast), from Bertolucci’s political drama The Conformist he got what ended up to be this Erdem pre-fall 2017 collection’s most dramatic and melancholic allure, which in return almost gets the line-up closer to haute couture rather than ready-to-wear.

As for style icon Paloma Picasso, namely Pablo Picasso’s daughter, Erdem was fully inspired by her signature looks, which mostly consisted of one-of-a-kind jewelry pieces, bold prints, and oversized coats.

Ironically, although deeply paying homage to Paloma Picasso’s style, the Erdem pre-fall 2017 collection does not include one of Paloma’s must-haves: red-colored staples and makeup (she is mainly renowned, style-wise, for her bright red lipsticks, which even led L’Oreal Paris to collaborate with her to create the iconic and bestseller Mon Rouge shade).

Erdem Pre-Fall 2017 Collection

Nehru collars, peplum cuts, furry materials, drop-waisted dresses and feminine mid-length skirts took on a starring role throughout the whole Erdem pre-fall 2017 collection, the often deconstructed figures of which almost seem to be mist-shrouded in dark-toned botanical patterns.

To create a more dynamic approach to his own version of the Forties, Erdem Moralioglu embellished some of such patterns either with sequined or glittered cascades of embroideries, the shimmery motifs of which inevitably trace us back to the lineup’s Seventies-inspired theme.

Although mostly featuring high fashion dresses and gowns (it is still all about the Forties, after all), the collection features a few appealing bell-bottom trousers, as well as tons of floral hosiery, meant to be paired either with the collection’s skirts, or anything that is short enough to make it possible for us to show them off in all their glory.

While Erdem’s hosiery seems to specifically target all those who proudly own anything from short gowns to cropped billowy culottes, the Erdem pre-fall 2017 collection’s accessories are for those who can’t get enough of revisited old-time classics, from chunky heels to pointy shoes. As for the latter, it seems like we already have a pre-fall 2017 trend, other than Forties-inspired garments!

Erdem Pre-Fall 2017 Collection

Photos courtesy of Vogue

Recent Posts

Cynthia Rowley Resort 2018 Collection

Cynthia Rowley's latest collection is all about the extended weekend getaways. The designer mixed the unique swimwear with the ready-to-wear pieces. Her goal was to balance between the women’s travel wardrobe and their regular style....

Louis Vuitton Men’s Spring 2018 Collection

Kim Jones, the creative director of Louis Vuitton, proved that he is one of the most innovative designers in the industry. With each collection for the luxury French brand, Kim pushes the boundaries of creativity....

Celebrity Inspo: Beach Outfits to Rock This Summer

The swimming suit isn't the only must-have for the beach. Nowadays you have to look good for the pictures as well, and good pictures demand good outfit. There are a number of things that you...

11 Bronzer Formulas That Will Give A Golden Goddess Glow

Owning a bronzer(s) is a MUST for your summer makeup routine, these products have the power to contour your face into a work of art! These 11 bronzers will give you the ultimate glow all...

Victoria Swarovski Got Married in a $1.3 Million Dress

Being the heiress of one of the biggest jewelry and crystal companies in the world definitely has its perks. Victoria Swarovski married her long-time boyfriend wearing a dress worth $1.3 million. She dated Werner Mürz,...