Free People August 2012 Catalog

Seem to be running out of your monthly dose of boho chicness? Don’t worry, as Free People is here now! Now, the famous label takes us to South Africa to discover a line of uber-covetable goodies that will keep you on the spotlight throughout the season. As always, the brand creates a unique and creative lookbook with its own theme and mood. So after seeing some lovely Vietnam inspired pieces and sceneries earlier this year, the Free People August 2012 catalog makes us feel the warmth and sunny spirit of Africa with the help of model Jessica Miller and photographer Guy Aroch.


Rich tones, creative textures and combinations flood the latest Free People August 2012 catalog, creating a wonderful contrast that manages to impress at the very first sight. No need to shy away from complex and layered looks, as they can prove to be outstanding if done with style. This season, play with tribal prints, breezy skirts and body con dresses, knitwear and lovely jewelry pieces. Free People brings so many pretty pieces to create fashion-forward looks!
When it comes to trends, the Free People August 2012 catalog shows us lots of pops of colors and denim both on clothing pieces and accessories. This is the best way to make the transition to the cold season without feeling the unpleasant quick change from summer brightness to fall gloomy shades. There are also ombre effects and fur details, some of the hottest trends of the moment.


 What catches our attention the most in the Free People August 2012 lookbook is the presence of the colorful bracelets. Free People has teamed up with Relate Trust, a not-for-profit so¬cial enterprise, to design one-of-a-kind beaded bracelets for a humanitarian cause. From the sale of each bracelet one dollar is contributed to the ‘United Against Malaria’ campaign give life-saving mosquito nets and treatments in malaria-endemic regions throughout Africa. So shop one or some, getting stylish pieces and helping others at the same time!

Photos courtesy of Free People

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