If it’s spring and summer, then it has to be sunny! This is the never-changing message of Juicy Couture, which comes up with a brand new suggestion for spring/summer 2014. This time it’s the magnificent Juicy Couture spring/summer 2014 campaign, which is introduced by absolute bombshells Rosie Huntington-Whiteley and Emily DiDonato. The wonderful and energizing shots were taken in Venice Beach, California, and brought to life by talented Inez van Lamsweerde and Vinoodh Matadin. The eye-catching combinations were styled by Carlyne Cerf de Dudzeele. Coming to the art direction, it has been put to top by Roi Elfassy and Ray Chang.
Thus, all the drives and shapes peculiar to Juicy Couture can be found here, presented with bright sunny colors, relaxed and careless shapes, and overall party mood. The best examples for this include a sporty duo of a hoodie top with sporty pants, one put on the tones of sweet fuchsia, and the other on pearl green. Also, the looks include combinations of white sweatshirts with navy blue sporty bottoms, having a peculiar white stripe for the sides. The colorful and small crossbody handbags are what complement these images nicely.
The alluring swimwear duo including some checkered patterns for a bandeau-resembling top plus denim shorts pair, and the striking white with fuchsia two-piece made of a triangle bottom and top are also among the stunners of the Juicy Couture spring/summer 2014 collection. So are the cool combinations of jackets with skinny pants, the former being made of various fabrics including leather, while the latter are put on the typically various color palette. Finally, it’s the matching cool caps that complete the awesome image of the girls.
Thus, here Juicy Couture suggests an in fact super diverse and comprehensive collection, suitable for just anything and everything, from swimwear to sportswear and casualwear. In case you want to have your spring/summer look like this, this line is the way!
Photos courtesy of Juicy Couture