Justin Bieber and Karla Welch Release a Collection of Plain White T-Shirts

Karla Welch and Justin Bieber teamed up on a T-shirt collection. The popular singer collaborated with his stylist in creating a line of plain white T-shirts that are going to be sold at $30 each.This is only the first thing in a series of new products to expect from Welch’s new brand xKarla. The American clothing brand Hanes is the manufacturer of the shirts.

Justin Bieber and Karla Welch Release a Collection of Plain White T-Shirts

Karla is a popular celebrity stylist that has collaborated with many huge stars such as Justin Bieber, Lorde, Ruth Negga, and more. She is the same stylist that transformed Justin from a teen star to a super fashionable style icon. She got the initial idea right before Bieber’s Purpose tour. He asked her for the perfect white tees that are going to be long. But since they can’t really be found anywhere, Welch had to go to Kmart and buy triple-XL shirts and remake them. The stylist had to come up with a special pattern, take them apart and redo them all over again so that the tees would satisfy Justin’s criteria. According to her, she made over 600 white T-shirts for the singer in the past few years.

Justin Bieber and Karla Welch Release a Collection of Plain White T-Shirts

Justin Bieber and Karla Welch Release a Collection of Plain White T-Shirts
“We wanted something oversized but not super crazy … but where we ran into trouble was finding the right fabric,” Karla said. “We both loved Hanes white cotton T-shirts. By the time the Purpose tour came along, we had this love of T-shirts together.”

Justin Bieber and Karla Welch Release a Collection of Plain White T-Shirts Joan Smalls

Justin Bieber and Karla Welch Release a Collection of Plain White T-Shirts Kaia Gerber
The young model Kaia Gerber and Victoria’s Secret angel Joan Smalls are the faces of the campaign, alongside Justin of course. Karla’s husband Matthew Welch is the photographer that did the shoot. The ad campaign was inspired by the 90s and the work of Robert Longo and Robert Mapplethorpe. The collection will offer seven different styles of cool and affordable white shirts including crop tops, sleeveless shirts, tees, oversized tees, baby shirts, and more. Some of the styles are more fitted with a tighter neck ring, while others are loose and have that athleisure vibe. Sizes will range between XS and XXL.

Justin Bieber and Karla Welch Release a Collection of Plain White T-Shirts

Justin Bieber and Karla Welch Release a Collection of Plain White T-Shirts Kaia Gerber

Justin Bieber and Karla Welch Release a Collection of Plain White T-Shirts Joan Smalls

The white tees will be available starting from today. They will exclusively be sold on xKarla.com, and on August 6 you’ll be able to get them at a Maxfield pop-up store in Los Angeles. Since Welch didn’t want to share more about what we should expect next from her brand, all we can do is wait. The next drop according to the stylist will be in October.

Justin Bieber and Karla Welch Release a Collection of Plain White T-Shirts

 

Photo By: Matthew Welch

Recent Posts

Holley’s Outfit Of The Week 2/23.

  This week on the live social media love segments we did, I got a lot of requests for information regarding my outfit. SO, I decided to make it this week's "Outfit of the week"....

Roberto Cavalli Fall 2018 Collection at MFW

Paul Surridge presented his second collection for the Italian brand Roberto Cavalli at MFW. The designer tried to stick to Cavalli's signature maximalist aesthetic while involving some of his minimalism here and there. Watch the...

Gorgeous Pastel Nail Art to Try

Spring is almost here, so we are ready for new, fun nail designs. According to celebrity nail artists this year gorgeous pastel shades will be trending. If you are tired of all the dull, dark...

Versace Fall 2018 Collection at MFW

Donatella Versace is a huge celebrator of bold colors and prints. Her Spring 2018 show filled with nostalgia for her late brother Gianni Versace and the biggest current and former supermodes was on for the...

KITH Debuts Net-a-Porter Partnership with A Champion Collab

The popular streetwear brand KITH will now be available on Net-a-Porter. Many have been waiting for the moment when they could get all their favorite KITH pieces via the luxury online retailer. Since everyone loves...