Yeezy Season 4 was presented on Wednesday as part of the first wave of New York Fashion Week shows. In a way, the showing was and wasn’t what we had expected from designer Kanye West. The show took place on Roosevelt Island, within the Franklin D. Roosevelt Four Freedoms Park. The event was kept especially exclusive; guests were given an address where a bus was waiting to chauffeur them to the show. Keeping things under wraps was an essential element for West, since the park was turned into his own personal, monochromatic art gallery.
The bus ride was the beginning of a tour-esque journey for the guests. Upon arriving at the island park, the first sight for guests would be the merchandise booth, where white and yellow long sleeve tees were being sold, sporting “Season 4.” This is a slight change from West’s past runway offerings, as he used to offer products like this tee for free to his guests. This time around, however, he was selling them at $75 a piece.
The Kardashian/Jenner sisters were, naturally, in attendance, despite the fact that they showed up an hour and 15 minutes late for the event. The siblings all wore pale outfits, likely with the intent of matching the theme of the show at hand. Other non-related celebrities that attended the Kanye West Yeezy Season 4 show were Pharrell Williams, Virgil Abloh, Spike Jonze, A-Trak, and Pusha T. He also was sure to invite some of the top editors, bloggers, and social media elites to the event.
The setup for the runway and its surrounding area was staged by West and Vanessa Beecroft, whom he has collaborated with for staging in the past. The overall gist of the runway was a white runway hosting models in looks from the collection, with a slew of models standing in place in the surrounding area sporting neutral and otherwise monochrome undergarments, shorts, and leotards. Through the casting and the “display” of models, West was pushing the idea of multiculturalism in the fashion industry and its place with his brand in particular.
The unique staging for the Yeezy Season 4 show, especially being staged outside, made for an interesting concept; with a bold move like this, it either works out really well or really horribly. Unfortunately for West and his models and guests, it was the latter in this case.
With everyone so far behind schedule (the 3 p.m. show not beginning until 4:30 p.m.), everyone was made to wait in the blistering heat. Models were sitting in the grass sipping water, trying to stay hydrated; yet, there were reports of models fainting in the heat.
Needless to say, the show finally began. Even still, two models did their best to walk the runway in broken heels. Men’s fashion director of Bergdorf Goodman Bruce Pask even jumped in to help one model finish the runway.
Above everything, however, the show went on and West’s line was displayed. Unsurprisingly, Kim K’s style was at the forefront of his style inspiration. With one of the world’s most looked-to style mavens as a wife, it would be a shame not to design with her in mind!
As such, the Kanye West Yeezy 4 spring 2017 collection was full of tight dresses with oversize coats, sporty pieces for in and out of the gym, and thigh-high boots, to boot. The collection is very much so a culmination of West as a designer and his design aesthetic as defined by his family and connections through the Kardashian/Jenner family.
Photos courtesy of Zimbio, Fashionista