Kate Spade’s Squad for the SS 2016 Campaign

Inspired by the freshness of spring, the Kate Spade spring/summer 2016 collection is filled with loads of floral patterns, Sixties vibes and pop art influences, ultimately making us dream of warmer weather and longer days. To better embody this notion, Kate Spade has just released one of its most adorable and delightful campaigns ever. The Kate Spade spring 2016 campaign features some of the most iconic models of the moment (plus a Dalmatian), including Kate Spade’s favorite muse Iris Apfel and Jourdan Dunn.

Kate Spade Spring/Summer 2016 Campaign

British model Dunn (who was included in Forbes’ top-earning models list and was the first black British model to make it) really seems to be at ease with the collection’s free-spirited style, as she poses with various flower bouquets and wearing two of the key pieces of the collection: a maxi coat with black & white floral patterns and a Sixties-inspired mini dress in multicolored stripes.

Regarding Dunn joining the cast, Kate Spade president and CEO Deborah Lloyd recently declared: “We are thrilled to be partnering with Jourdan Dunn, as she joins our team of interesting personalities this season. Similar to our customer, Jourdan is a woman who wears many hats, as a model, mother, philanthropist and chef. She perfectly embodies the spirit of the ‘Kate Spade New York girl,’ and we’re excited to share this spirit through our spring 2016 campaign and collection.”

Photographed by Emma Summerton, who indeed managed to perfectly capture Kate Spade’s iconic New Yorker style, the eclectic cast also includes photographer Syrie Moskowitz, author Karley Sciortino, fashion illustrator Robert W. Richards, musician and composer Jon Batiste, and artist, actress, and model Anh Duong. It is thus the perfect model squad made of modern and unique personalities, whose main goal is to celebrate humankind’s diversity and boost our confidence with the idea that we should never hide our inner self, no matter how ‘colorful’ it might be.

Each one of the total white scenarios effortlessly accentuates Kate Spade’s incredible palette of bold colors, celebrating color-blocking combinations of pink, yellow and light blue, as well as gauzy fabrics and shiny materials that will surely help brighten up any rainy day. Aside from the loads of flowers, the lineup features naïve feminine pleats too, which inevitably recall those longer and warmer days we are all longing for. While such a naïve attitude is mostly embodied by Karley Sciortino, Syrie Moscowitz wears some of the collection’s most sophisticated pieces, including a white silky blouse and a striped a-line skirt. Interior designer and quirky fashionista Iris Apfel enjoys stripes too, alternating black & white striped sweaters with floral total looks and oversized glasses.

Last but not least, besides flowers and Dalmatian dogs, the Kate Spade spring/summer 2016 campaign features hot dogs, newspapers and pigeons, which definitely help add an Andy Warhol-approved pop art touch to the entire collection.

Photos courtesy of Kate Spade

Recent Posts

Halpern Fall 2018 Collection at LFW

Halpern is only a couple of years old but already making everyone talk about it. Ever since the beginning, Michael Halpern's idea is to introduce the practice of wearing sequins during the day. With Fall...

Standout Street Style Moments From Fall 2018 LFW

The streets of London are always a fun place to be during LFW. Although Londoners seem to take fashion a bit more seriously than New Yorkers, the British capital still has a lot to offer...

Urban Decay Drops Dual Ended Colorful Mascara Collection

Leave it to Urban Decay Cosmetics, to make mascaras the most exciting product in your makeup bag. The brand took the mascara game to a whole new level with their latest drop. To celebrate National...

Rihanna’s Best Fashion Looks to Celebrate Her 30th Birthday

You may find it hard to believe, but Rihanna turns 30 today. It seems like it was yesterday when the young singer from Barbados debuted “Pon the Replay” and overtook every single music chart in...

ERDEM Fall 2018 Collection at LFW

Erdem Moralioglu found his latest muse in the family archives of the Duke of Devonshire. The designer was captivated by the life story of the American vaudeville child star Adele Astaire who was married to...