When you are a legendary and world-famous fashion brand you certainly need a real style icon and a no less legendary person to be a spokesmodel for your designs. Italian fashion giant Versace has tapped pop queen Madonna as the new face of the Versace spring/summer 2015 ad campaign shot in New York by Mert Alas and Marcus Piggott. The black-and-white images truly capture Madonna’s femme fatale character and represent all her beauty and sexuality from the best angles possible. It’s Madonna’s fourth appearance in Versace’s ad campaigns and it truly marks a new page in the brand’s history.
Talking about her new choice of the brand’s face, creative director Donatella Versace has stated: “Madonna is one of the true Versace icons. I’m thrilled to have not only a dear friend, but also today’s leading artist and icon, as the face of Versace.”
Madonna in her turn seems to be excited to be back with Versace, saying: “It’s always exciting to wear Versace and experience the creativity and passion that Donatella has put into this collection.” She first collaborated with the luxury brand back in 1995.
No wonder Donatella has picked the right person to represent her “fresh and new” Versace spring/summer 2015 collection, which is all about bold slits, asymmetric shapes, modern silhouettes and elegant colors mixed with pops of brights. In the campaign photos, Madonna is spotted wearing a sexy laser-cut black leather mini dress matched with a classy black leather Versace bag, a duo of a cropped top and an asymmetrical skirt (which by the way is one of the best trends for the upcoming season) and matching luxury accessories. Her hair is left naturally tousled, while the makeup is bold and expressive with a big accent placed on the lips and bleached brows.
Minimalist, yet bold and with lots of charisma, the newest Madonna for Versace spring 2015 campaign becomes one of the best fashion shoots for the upcoming season, showing the modern world’s biggest trends, being simplicity spiced up with elegance and subtle touches of punk rock fashion.
Photos courtesy of Versace