It’s Marc Jacobs, so we are all used to things hitting big, aren’t we? Well, this time around the American designer might just have outdone himself a little bit by tapping a new model squad for his Marc Jacobs fall 2016 campaign that turned out to be even more exciting and out-of-this-world than expected.
The teasing images of the Marc Jacobs fall 2016 ad campaign have been creating a frenzy on Instagram for the past few days with the designer unveiling a new icon starring in his shoot every day. The squad is probably the most iconic ever, as it includes musicians Missy Elliott, Marilyn Manson, St. Vincent and Courtney Love, as well as actress and model Cara Delevingne and actress and musician Sissy Spacek, just to name a few.
Visionary artist and photographer David Sims was the one to shoot the campaign, who is a real talent praised in many editorials for his ability to capture models’ true essence and for his skills in framing modern portraits with dynamic poses. He is setting new standards for fashion photography, and the Marc Jacobs AW 2016 fashion campaign proves it.
Spiced up with a theatrical and almost dark Goth atmosphere, the campaign’s images on Instagram feature a unique description each, where Marc Jacobs himself explains why he decided to choose the aforementioned personalities for his new campaign. Each description reveals something about the designer too, telling us more about the things he truly enjoys, the creative stream of consciousness he experiences while designing his collections, and even what kind of sources of inspiration he usually has.
The most interesting description is probably the one for Marilyn Manson’s photo, a.k.a. the inspiration behind Marc Jacob’s fall 2011 fashion show. Moreover, it also reveals Jacobs’ thoughts about some of the most critical issues of the modern world.
“[…] In direct contrast to the outward hideous beauty of Manson’s stage persona is his instinctive, inherent intelligence and understanding of what matters. These days more so than ever I am reminded of Manson’s interview in the documentary film, Bowling for Columbine and his response to a question asking what he would say to the kids and Columbine community in the wake of the tragedy that took place in 1999. His response was, “I wouldn’t say a single word to them. I would listen to what they have to say, and that’s what no one did.” Sometimes knowing when to listen is more important than being heard, and in one sentence Manson left a stronger impression on me than his music ever had previously.”
Thoughtful and intriguing is the description for Cara Delavigne’s photo too, which reveals Jacobs’ introspective soul. “Watching Cara’s growth and evolution into a dynamic, outspoken, independent woman is a true joy, just as she is herself,” he wrote, making us inevitably think about Jacobs’ own evolution, which we hope will keep on making the designer an exceptionally inclusive, open-minded persona.
Photos courtesy of Marc Jacobs