MSGM Spring/Summer 2015 Collection – Milan Fashion Week

For the colorful, bright and wearable MSGM spring/summer 2015 collection, designer Massimo Giorgetti had looked to the famous novel by Jonathan Franzen “Freedom” for inspiration, which tells a story about a man that is obsessed by dying out sparrows. Consequently, we saw lots of “freedom” and sparrow motifs on these lovely clothing pieces, designed to make your day-to-day styling maximum chic and memorable. Staying true to the brand’s identity and ideology, the MSGM spring 2015 rtw collection still manages to bring something innovative and fresh to the fashion scene, new silhouettes aimed at giving birth to new experimental garments. Eventually, Milan Fashion Week spring 2015 saw an array of modern chic clothing pieces with a positive attitude this afternoon!

MSGM Spring/Summer 2015 Collection - Milan Fashion Week
As natural as that may sound, the color palate of the MSGM spring/summer 2015 collection recalls the sparrow plumage, bringing shades of blue, yellow, orange and white. Still, we can also see lots of black notes, which is something unusual for MSGM, yet which manages to look absolutely stunning. While you may manage to find a couple of monochrome items in this collection, the focus is placed on heavy patterns, especially sparrow prints. We can also discover colorful stripes, lovely florals and text messages featuring “Freedom” on a couple of designs.
It’s not only the lively color and print usage that makes the MSGM spring/summer 2015 collection so special, but also the experiments with organza, feathers (we were head over heels with those colorful feathery shoes), an intricate beadwork put in colorful motifs, lace and wrapping techniques. Talking about the letter, we hould mention those innovative wrapped skirts and dresses, which looked totally fresh and creative.

MSGM Spring/Summer 2015 Collection - Milan Fashion Week

MSGM Spring/Summer 2015 Collection - Milan Fashion Week

MSGM Spring/Summer 2015 Collection - Milan Fashion Week
The show opened with a lighter color palette, bringing white clothing pieces decorated with colorful sparrow prints. On some of the designs we saw oversized and cool sparrow patterns, while the rest of the looks featured tons of tiny sparrows in lovely shades. There were lots of dresses, skirt and top duos, tailored black pants worn with a structured crop top, a one-shoulder dress, eclectic blue lace dresses topped with organza tops that gave texture to the looks. As the show started to develop, we saw brighter shades, so characteristic of the MSGM style philosophy. The finale of the show was marked with sparrow-printed colorful chiffon gowns, which were again topped with organza shirts.
Colorful sunglasses, bags and uber-killer and one-of-a-kind feathered flats and heeled sandals perfectly finished off the looks, alongside the effortless chic updos of the models and the minimal makeup choices. The sparrow of the MSGM spring/summer 2015 collection is colorful, positive and free-spirited and so is the MSGM girl in the coming spring!

MSGM Spring/Summer 2015 Collection - Milan Fashion Week

MSGM Spring/Summer 2015 Collection - Milan Fashion Week

Photos courtesy of Vogue UK

Recent Posts

Miami Swim Week 2017 is Happening Right Now

Miami Swim Week is the biggest swimwear fashion event in the world. This huge event is happening right now in Miami, with many designers waiting to show their new swimwear pieces. The event started on...

13 Best Fashion Finds: Nordstrom’s Anniversary Sale

Right now with the Nordstrom Anniversary Sale going on you can take your wardrobe from summer to fall.  Shop some of Fall's best pieces for a limited time. Whether you're looking for the perfect shoes...

17 Best Beauty Buys: Nordstrom’s Anniversary Sale

Every July, all of your favorite sites are offering 50% off and beyond. Today it's time for the yearly Nordstrom Anniversary Sale, where literally everything is seriously discounted from the department store. But with hundreds...

Jennifer Lopez Best Fashion Moments

At the age of 47, Jennifer Lopez is still one of the hottest celebrities. The star seems to be aging backward and her body seems to get tighter and more defined every year. No wonder...

Celebrity Style Guide: How to Wear Millennial Pink

The millennial pink is taking over every single social media platform and network. It is not the pink that you are used to seeing. The most important thing to know is that it’s not a...