Which is the most poetic, dramatic and romantic fashion campaign of the new season? Of course, the one coming from our beloved Spanish brand Poète, which is bringing its new catalogue and a new line for the new season: the OUI by Poète. Photographed in the magical garden located in Madrid, Federica & Co, the newest Poète spring/summer 2013 campaign looks maximum naïve, vintage and, above all, poetic! The beautiful background of flowers and the cozy garden perfectly capture the aesthetics and the Parisian mood of Poète, while the clothing pieces demonstrated make us hopelessly fall in love with the Poète spring/summer 2013 collection.
As always, cuteness and an irresistible retro vibe are the words for Poète, and the Poète spring/summer 2013 catalogue makes us believe that we can never have enough of those girlish Poète dresses. When it comes to the inspiration source of the collection, it’s timeless and endless: French elegance and British vintage allure. Delicate neutral colors embrace pastels and much brighter shades in the newest Poète collection, while sophisticated lace, crochet, ruffles, bows, pleats, Peter Pan collars and flowing silhouettes come to spice the garments up with an enviable romantic and girlish touch.
The new Poète spring/summer 2013 campaign illustrates such breathtaking ensembles, as ruffled light pink shorts with lace details worn with simple white shirts, gorgeous vintage dresses, romantic lace dresses and blouses, gorgeous cocktail dresses in a charming pink color, pleated skirts and mint mini dresses. The outfits look perfect in combination with cowboy ankle boots and high heeled pumps. Don’t forget about a flower crown for an irresistible Poète look!
Photos courtesy of Poète