The hot trendy fashion season of fall campaigns is at its peak now. Every now and then, we are fascinated by catchy ads that make us impatient to get our hands on these fashionable youthful pieces that everyone would be jealous of. Couture to its high position, but we are more thrilled by ready-to-wear clothes for they make up a part of our daily lives. The French fashion house Zadig & Voltaire is always a welcome guest to the shops providing fans with fascinating pieces. The Zadig & Voltaire fall 2015 collection already has a bunch of fans waiting for the garments to be available for sale and thec time for it has come now! You probably remember the fresh colorful collection of Zadig & Voltaire spring/summer 2015 the ads, which featured the famed Russian supermodel Sasha Pivovarova. She again returns for the new collection’s ads looking youthful, rock and roll in the latest Zadig & Voltaire fall 2015 campaign.
The youthful, forever-twenty-one look of Sasha fits the rock ‘n’ roll spirit of the collection more than anything. Lensed by talented French photographer Fred Meylan (who, by the way, takes most of the fashion house’s photoshoots), the supermodel feels at home in those comfy, casual-chic pieces like black leather pants worn with oversized black sweaters and green cowboy boots. Wouldn’t you dream of coming home after a long adventurous day and falling on the sofa looking cool-dressed like she does in that super-fancy knitted cardigan and black starry capris? Because, we would. Lately we are constantly getting proof that leatherwear of biker style is the coolest clothing of all. See how Sasha rocks the leather pullover matching it with silver, short disco dress in one of the photos and gray jeans and black and silver striped long-sleeve top in another. Amazing, right? And what about the casual leaf-patterned lightweight short red dress with a strong black belt? Isn’t it the one fascinating outfit you would choose to wear when going out for a rock party or an evening stroll along the city streets with your friends? It is, lest you choose the gorgeous crème knitted dress with holes in it, which looks equally right to the point. And let us keep silent about the striking staggering handbags of so many kinds – cross-body, suede, leather, snake-patterned, with metal details here and there: they are absolutely stunning, and fit so many occasions of our life. We like the idea of making collage photos with the model in one and the bag in the other: this makes easy for the watcher to see the details better. To the overall success of the photo stream contributes the effortless curly hair of Pivovarova, but also her minimalist makeup that gives her such an interesting baby-face. And the idea of wearing black cowboy hat with some of the pieces comes to the liking of many of us. All these thrills and more are featured in the Zadig & Voltaire fall 2015 campaign.
Zadig & Voltaire fashion house seems quite promising with many a progressive step: choosing a model known as the one to have appeared on Prada campaigns 6 times in a row (record number in Prada history) and featuring her in the ads for already second time is a documentary proof of it. Of course, we see how addictive can this Russian beauty be for the designers, and as long as her charm spreads over us too, we can only be happy to see her illustrated in ads. Good tactics, Zadig & Voltaire!
Photos courtesy of Zadig & Voltaire