Thakoon Unveils Spring/Summer 2017 See-Now-Buy-Now Collection

Thakoon Panichgul just brought warmer waves to New York Fashion Week fall 2017, as he just unveiled a spring/summer 2017 collection instead of a fall/winter 2017-18 one. The fact that Thakoon’s line-up was a spring one only means one thing, namely that the designer adopted the acclaimed see-now-buy-now formula. The Thakoon spring/summer 2017 ready-to-wear and ready-to-buy collection is actually already available on Thakoon.com.

Thakoon Spring/ Summer 2017 See-Now-Buy-Now Collection

Operating one season behind is always as risky as full of potentials, since as long as the designers unveil something in tune with the seasonal trends, yet with something different from the previous collections (which in this specific case were unveiled in September last year), things are going to get magical indeed, with the garments flying off the online shelves as soon as the models make their appearance. On the contrary, the major risks include presenting something repetitive that will actually do harm to a brand.

In Thakoon’s case, we could say, the Thai-American designer managed to keep things interesting with a ready-to-wear collection, which winks both at the leisure-world, and the one that revolves around minimalism and clean aesthetics.

Like many previous collections of Thakoon, the Thakoon spring/summer 2017 line-up was all about femininity and designs that, only at first glance, seem to be pretty simple. As soon as one examines the staples thoroughly, however, Thakoon’s notorious complex structures appear clearer, with the layered details unveiling delicate patterns that could subtly revamp any outfit.

Thakoon Spring/ Summer 2017 See-Now-Buy-Now Collection

Thakoon’s 10-piece collection (he always works with small numbers) is, in fact, all about versatility and wearability, with the essentials meant to be specifically mix-and-matched with one another.

For his ready-to-wear spring season, Thakoon decided to center each one of the looks around jackets, with both trench coats and varsity jackets sharing the stage lighting. Starting from there, he built layered outfits that instantly recall those breezy springy days when carrying an extra jacket, just in case, is always a good idea. With that vision in mind, he surely charmed those who began thinking about their styling options for the forthcoming weeks, while browsing through New York Fashion Week’s runway shows.

Thakoon’s strengths could be here specifically translated to the ability of evoking the same couture-esque vibes one gets while watching a runway show, but also presenting a problem and then giving a solution to it. Utilitarian turtleneck sweaters, cozy cropped trousers and ultra-minimal skirts were the results of such a creative stream of consciousness, which in return got enhanced and validated in its desires and aims specifically by Thakoon’s choice of opting for a see-now-buy-now formula.

Thakoon’s color palette for the spring/summer 2017 season was also particularly clever, as he opted for rather neutral shades, except for a few almost metallic reds and greens, which make it possible for anyone to add a tailored item, which is highly versatile and functional, to their wardrobe.

Thakoon Spring/ Summer 2017 See-Now-Buy-Now Collection

Photos courtesy of Vogue

Recent Posts

Red Boots Are This Fall’s Must-Have

Red boots are officially the item you must have in your shoe collection. They could be ankle boots, over-the-knee, metallic or studded. As long as you have these booties, all of your outfits will be...

8 Times Rihanna Was a Fashion Maven

Rihanna is possibly the biggest fashion icon in the world. So far, she treated us with many stunning appearances. She is responsible for the majority of trends that are ruling the fashion industry at the...

Zoe Kravitz Is The Face Of Saint Laurent’s Spring 2018 Campaign

The famous singer and actress Zoe Kravitz is the face of Saint Laurent’s Spring 2018 campaign. Both Zoe and Saint Laurent announced the collaboration on Instagram. They used the most popular social media platform to...

Tommy Hilfiger’s 90s-inspired Tommy Jeans Capsule

Many ‘90s trends made a huge comeback this year. Everyone from the street style icons to high-fashion designers revived this decade through their style and collections. These trends got an approval not only from the...

Velvet Crush: The Smoothest Outfits to Make This Fall

We all love the feeling of a soft fabric touching our skin. One of the smoothest you can get for fall is velvet. Aside from being super cozy, velvet is one of the most astonishing...