In honor of St. Patrick’s Day, Wildfox has released a “Rainbow Charm” lookbook featuring special garments for the Irish holiday. For the photoshoot, executive producer Jimmy Sommers featured Ganna Bogdan in a pastel-pink-based setting wearing quirky shirts with quips and quotes to commemorate the day. Bogdan’s light pink hair was styled by Tonya Brewer and Netty Jordan and her matching makeup was done by Afton Williams. Jesse Fiorino was behind the lens for the cutesy shoot, and Stephanie Lavaggi and Katy Gross were at the head of styling production and concept. With this dynamic crew, everything was set for the launch of the line.
Tritely so, a bag of Lucky Charms cereal was used throughout the shoot, but the result added to the overall cuteness the Wildfox Rainbow Charm 2016 lookbook was trying to evoke. The theme of love in this line is not to be mistaken for Valentine’s Day, although the colors and setting of the photoshoot made it very easy to do so. Perhaps the hints of green that came through in cute pieces like as a pastel “I’m not Irish… But kiss me anyway” sweatshirt or a pair of shorts could have been more frequent. This would have better established the essence of the holiday as it is known today, which would have been easy to do with the various slogans to go along with the day, although the continued patterns and images did supplement the purpose well.
A Lucky Charms print sweatshirt on a pastel pink background could be worn through the year without ever seeming too gimmicky, and could also make for the ideal lounge top for any time of year when you’re holed up in your home all day. And the same goes for the tank top of the same print and color. Either would make for an adorable outfit, but the thought of wearing a Lucky Charms top while lounging in bed eating a bowl of Lucky Charms sounds an amazing time.
The looks are available for purchase on Wildfox’s website. If you’re looking for a quirky way to finish off an outfit, your best option might be within this lookbook. Everyone should have at least one go-to items for St. Patrick’s Day, especially if it has an accent of green, so as to not get pinched by die-hard St. Patty’s rule followers, although wearing a look from this collection might get you pinched regardless, since many of them are just so cute.
Photos courtesy of Wildfox Couture