Gwyneth Paltrow Named New Face of Hugo Boss Nuit Pour Femme Perfume

Gwyneth Paltrow seems to have discovered the secret to staying always young and beautiful, so no wonder she is often associated with GOOP and healthy eating. Now the 39-year-old actress has been selected as the face of the new Hugo Boss Nuit Pour Femme perfume. She will appear in TV, print and online ad campaigns for the German brand’s scent scheduled for August 2012. As for now, a behind-the-scenes image has been leaked alongside the legendary house’s announcement of the collaboration.
“We are delighted to welcome Gwyneth Paltrow to the Hugo Boss family as the face of our new Boss Black female signature scent,” said Gerd Von Podewils, Global Marketing Director for Hugo Boss Fragrances, P&G Prestige. “Her effortless style, captivating beauty and remarkable achievements make her a true icon of female success.”


Gwyneth Paltrow spoke about her new gig with WWD, saying that, “I was honoured and very happy to be chosen as the face of Boss Nuit Pour Femme. To me, the Boss woman is driven, ambitious and goes after what she wants, but she balances being strong and very feminine at the same time — characteristics that I strive toward in my own life.”
Speaking about the new LBD-inspired scent, the gorgeous actress said that, “I love the idea of basing a fragrance on a little black dress because it’s such a resolutely feminine concept but it’s so simple at the same time. I love how perfume can finish off an outfit and make you feel pulled together.”
We are more than sure that Ms. Paltrow will shine in all those ad campaigns for the Hugo Boss Nuit Pour Femme perfume. Just have patience to wait for the official launch of the scent to feel it on your skin.

Photo courtesy of Hugo Boss

Recent Posts

Elevate Your Winter Denim Game With Ripped Jeans

Jeans are a girl’s best friend. Whenever ladies don’t know what to wear, their favorite denim pieces are here to save them. In winter most of us are sad that we have to give up...

Selena Gomez x Puma En Pointe Collection

Selena Gomez stars in her second campaign for the famous sportswear brand Puma. After becoming their ambassador in September 2017, the singer launched her first official campaign for the Phenom sneaker in November. And now for...

Naomi Campbell & Kate Moss Reunited for Kim Jones’s Last Louis Vuitton Show

It has been a while since a designer convinced the legendary Kate Moss to go back on the runway. Her last official walk was at Louis Vuitton’s Fall 2013 women’s show. Five years later, the...

Stella McCartney Autumn/Winter 2018 Collection

One of the advantages, when you're a daughter of an infamous pop singer, is that your father can entertain the guests at any party you host. Stella McCartney got her dad Paul McCartney up on...

Nike’s “The 1 Reimagined” Collection Is All About Female Empowerment

The sneaker industry is finally becoming more inclusive for women's designs. Over the past few years, sneakers became a must-have item in every fashionista’s closet. Fashion influencers started including them in every one of their...