Gwyneth Paltrow Named New Face of Hugo Boss Nuit Pour Femme Perfume

Gwyneth Paltrow seems to have discovered the secret to staying always young and beautiful, so no wonder she is often associated with GOOP and healthy eating. Now the 39-year-old actress has been selected as the face of the new Hugo Boss Nuit Pour Femme perfume. She will appear in TV, print and online ad campaigns for the German brand’s scent scheduled for August 2012. As for now, a behind-the-scenes image has been leaked alongside the legendary house’s announcement of the collaboration.
“We are delighted to welcome Gwyneth Paltrow to the Hugo Boss family as the face of our new Boss Black female signature scent,” said Gerd Von Podewils, Global Marketing Director for Hugo Boss Fragrances, P&G Prestige. “Her effortless style, captivating beauty and remarkable achievements make her a true icon of female success.”


Gwyneth Paltrow spoke about her new gig with WWD, saying that, “I was honoured and very happy to be chosen as the face of Boss Nuit Pour Femme. To me, the Boss woman is driven, ambitious and goes after what she wants, but she balances being strong and very feminine at the same time — characteristics that I strive toward in my own life.”
Speaking about the new LBD-inspired scent, the gorgeous actress said that, “I love the idea of basing a fragrance on a little black dress because it’s such a resolutely feminine concept but it’s so simple at the same time. I love how perfume can finish off an outfit and make you feel pulled together.”
We are more than sure that Ms. Paltrow will shine in all those ad campaigns for the Hugo Boss Nuit Pour Femme perfume. Just have patience to wait for the official launch of the scent to feel it on your skin.

Photo courtesy of Hugo Boss

Recent Posts

Eva Longoria To Show Her First Collection At NYFW

The New York Fashion Week is just weeks away. Starting from September 7 we’ll have one week to enjoy the shows of some of the greatest designers in the world. Although New York fashion week...

Double Up on Denim This Fall Like a Celebrity

Denim is a timeless fabric, that never goes out of style. Pieces made of denim such as jeans, skirts, and jackets will always be our go-to items for many different occasions. So many everyday essentials...

15 Color-Changing Lip Products That Are Cool AF!

While some cosmetic companies are still trying to perfect the ultimate highlight palette, other brands have channeled their energy and creativity into something surprisingly youthful: color-changing makeup! Does it sound scary? Well don't fret, the formulas...

Taraji P. Henson is a Golden Diva in Her New MAC Viva Glam Campaign

The amazing Taraji P. Henson and MAC teamed up on a second makeup collection, as a part of their Viva Glam line. In the official pictures Taraji channels a 70’s look inspired by Diana Ross. The...

Princess Diana and Kate Middleton’s Style Similarities

The Duchess of Cambridge Kate Middleton has a seamless style. Often times she takes style inspiration from one of the greatest royal icons of all times, the never forgotten Princess Diana. We can’t blame Kate...