The Olsen Sisters Debut Their Signature Fragrances

The Elizabeth and James fashion line by the Olsen Twins is getting expanded, as the sisters announce about their first ever fragrances to be launched in late January. This is a very important step in the development of their fashionable and youth-inspired brand, which will give them a chance to present their ideology from a different angle, introducing the conceptual principles of the Elizabeth and James from the spectrum of perfume options.
“We always knew we wanted to have a fragrance for this brand, because it’s very lifestyle. There are many components to the brand. We felt that between the brand Elizabeth and James and Sephora that we were really speaking together directly to our customer. We felt that was a really good place to start exploring the world of fragrance and beauty,” mentions Ashley. “These fragrances are really about what everyone wants, which is intimacy,” added Mary-Kate in an interview to WWD.
This plan of expansion is going to be realized with the help of the super effective collaboration with Sephora. The Senior Vice President of Sephora Originals, Michael McGeever, talking about this teamwork, said, “We look forward to bringing the modern perspective and fashion philosophy of Elizabeth and James designers Mary-Kate and Ashley Olsen to life with this prestige fragrance.”

The Olsen Sisters Debut Their Signature Fragrances
In fact, this is a very nice choice for the twins, since Sephora has all the necessary resources and creative ideas to bring their specifically introduced trends into perfume industry. The main concentration of the Olsen fragrance, which was primarily planned to be a single scent, is said to consist of two alternatives, Nirvana Black and Nirvana White. The idea of splitting the originally planned variant in two came as a result of evasion of over-concentrated proportions. The first option is made of violet, sandalwood, and vanilla notes, having a specific woody scent, while the second one features peony, muguet, and musk being more inclined towards florals. So we are really impatient to see what’s the result of this sophisticated and interesting collaboration, involving great ideas and really hard work.

The Olsen Sisters Debut Their Signature Fragrances

Photos courtesy of Vogue

Recent Posts

Elevate Your Manicure With The Cuticle Tattoo Trend

An interesting nail art will help you complete your look and make a statement. There are multiple creative nail designs to choose from these days. But if you want to upgrade your manicure, you have...

10 Famous Actresses Who Drastically Cut Their Hair Short For Movie Roles

Actresses are known for undergoing dramatic transformations before playing a certain role. That is their way to get ready and to perfectly portray the person they are playing. Some of them need to gain or...

Best Street Style Looks From The 2017 Victoria’s Secret Casting

This is probably the most exciting time of the year for young and ambitious models. It’s the time when Victoria’s Secret castings are held. They are currently happening in New York, with hundreds of excited...

Nicki Minaj x MAC New Viva Glam Lipsticks

The rap queen Nicki Minaj and MAC are back with their second exclusive collaboration. Minaj took the news on Instagram and announced the official release date of the limited edition line. The singer also announced...

Get Next Level Lashes With These Vibrant Mascaras

Brightly painted lashes are back! Colored lashes are fun, bold and exciting. Stepping up your lash game with one of these vibrant formulas is  guaranteed to give you that mesmerizing gaze. In fall 2017, models are...