Sneakers nowadays are a staple in every women’s closet. These comfortable shoes that we all love seem to be around forever. Shockingly that wasn’t always the case. Here is a jaw-dropping fact: once upon a time sneakers featured high heels! Not so high, but there were in a place we could never imagine them. Out of all shoes we own, sneakers are the kindest to out feet. So, we don’t want nor need a high heel on our most comfortable shoe. But women in the ’20s had only heeled sneakers as an option. Find out why in the video below.
As you can see it all started in the ’20s. Women wanted to participate in sports activities. The sport was considered as a “masculine” activity back in the days, so ladies couldn’t wear the same shoes as men while doing sports. Designers created sneakers with high heels to protect the femininity of women.
A decade later the high heeled sneakers were swapped for a mid-heel Oxford shoes with more color options. We can’t say that these are the most comfortable shoes in the world, but they were at that time. You probably can’t imagine yourself at the gym with formal-looking thick lace-up shoes. But ladies in the ’30s only had Oxfords for all their sports activities.
The sneakers we know today appeared in the 1950s. With the rise of the tennis attire, ladies also wanted comfortable and stylish shoes to match their sporty outfits. The tennis attire was one of the earliest influences on the sneaker culture. The brand Lacoste made a history with their women’s sneakers that combined “performance and comfort with elegance”. The Pro-Keds were another sneaker style that rose to fame at that time. Both men and women wore the Keds.
Since the 1960s to this date, the sneaker revolution only evolved. At that time New Balance debuted their “Trackster” as the first sneaker style specialized for running. As you can see in the video, it took some time for the ladies to get an ultra comfortable pair of shoes.
The 1970s were a period when people realized that sneakers aren’t only a sporty shoe, but a fashion staple. Iconic sneaker styles such as Nike Cortez and Converse One Star won the hearts of the fashion-forward women across the globe. These sneakers styles are present in the streetwear attire of the nowadays fashion icons as well.
Only two months after announcing their collaboration, Selena Gomez and Puma have a new release for you. The young singer shared the first photo of her new “Phenom” sneakers. In September the sportswear brand tapped Gomez as their global ambassador and collaborator. The queen of Instagram is more popular every day, with many high-end collaborations up her sleeve. Puma released the news this Monday. Luckily, Selena’s sneaker design is already available for purchase.
In the new Phenom campaign, Gomez is at her best. She looks stunning while wearing Puma from head to toes. Selena shows off her toned legs in a pair of gray shorts and super-chic velvet pink unitard. The singer is wearing the black version of her first design for the brand. According to the brand, the shoes are “fashionable, functional and fearless’.
“This bold shoe was built for bold women. That is why PUMA’s newest female ambassador, Selena Gomez, acts as the perfect embodiment of this dynamic shoe. As the ultimate multitasker, she represents women who need to power through their workouts and their days. With IGNITE foam and open mesh inserts, the Phenom is built for just that.”- Puma told Just Jared.
“Phenom” comes in three different colors. The first one is black and is the same one that Selena wears in the pictures. This pair features pink Puma letters on the back of the shoe. The second one is a super-chic pink shade called “Cameo Brown”. “Olive Night’ is a gorgeous olive green color. The sneakers are made with special technology that provides support for your ankles and your feet. The foam makes them extremely comfortable for all types of activities. The shoe design will protect your feet from getting sore and from injuries. Puma also paid a lot of attention to the aesthetic of the sneakers. The brand wanted the “Phenom” to be their most stylish design ever released.
Selena is one of the most in-demand celebrities among luxury brands. Just recently she became the ambassador of Coach and designed a capsule collection of bags for the brand. Last year Gomez was the face of Louis Vuitton’s campaign which is a huge deal for any artist.
The “Phenom” sneakers are already available online on Puma’s website and selected retailers. You can get Selena’s sneaker style for $90. We all know that these types of collaborations sell out with the speed of light. So, if you like the new Selena x Puma sneakers – you have to act fast.
Photo Credit: Puma
The young crowd is in love with sneakers. Young ladies aren’t crazy about uncomfortable high heels. We can’t blame them. It was about the time us women to start wearing more comfortable shoes. Thanks to the progressive youth sneakers became a staple in every women’s everyday style.
Years ago seemed odd to add sneakers to your workwear attire. But now the formal style took another direction. Sneakers blend seamlessly even with the female power suits. A suit with confident cuts and ultra comfortable sneakers are an excellent combination to flaunt at the office. With the rise of athleisure, almost every brand includes chic sneakers for everyday wear in their collections. So, finding the right pair that will go well with most of your wardrobe isn’t hard at all.
Many modern women swapped the high heels with sneakers to compliment their dresses. Even elegant dresses look good with sneakers. You could wear high heels if you want to, but don’t forget to treat your feet with comfy sneakers as well.
For several years now sneakers aren’t just for the gym. The biggest It girls spiced up their everyday looks with chic sneakers.And we all loved the idea! To be comfortable and stylish at the same time is every fashion girl’s dream. Sometimes we sacrifice our comfort in the name of fashion. But sneakers are here to put that to an end.
The fall season is perfect for wearing sneakers. Whether you are at work, shopping or getting lunch with a friend the sneakers are the best thing that can happen to your feet. Don’t hesitate to get more chic pairs and involve them in your everyday style.
Take a look at these stylish outfits with sneakers and get inspired how to wear yours.
White sneakers are one of this year’s absolute must-haves along with slip dresses, flat sandals and ruffled clothing, and we love them already! To make things easier for you, we managed to find 13 pairs of the coolest white sneakers to invest in ASAP that you could wear not only in spring and summer, but also in fall and winter. A good pair of white sneakers is the best footwear investment, and we bet you will find (at least) one pair of white sneakers among these 13 it-items (the embroidered sneakers in the featured image are from Gucci.com)!
1. The Coolest (Off-)White Sneakers
Golden Goose Deluxe Brand is the place to go if you are looking for gorgeously tailored street wear staples that exude uniqueness and craftsmanship all at once. If you are into the white sneaker trend, but are also one of those people who don’t like flawlessly white sneakers, this specific pair available at Net-a-Porter will be the perfect match for you!
2. White Sneakers, Rainbow-Colored Soles
Like Golden Goose Deluxe Brand, Superga is one of Italy’s most renowned footwear brands, with its sneakers being some of the most appreciated worldwide. For this spring, Superga wanted us to invest in these white sneakers that literally have a rainbow from within, expressed on one of the coolest flatform soles ever. You can get the pair on Shopbop.com!
3. The Coolest Gazelle
Adidas’ Gazelle trainers are probably the it-sneakers par excellence, and we couldn’t, of course, exempt ourselves from suggesting you this pair of soft, creamy white Gazelle sneakers just in time for spring. They are available for purchase at Topshop.com.
4. Lace-up White Sneakers
Who says lace-up details are just for sandals? Carven just proved us wrong introducing this high-street pair of lace-up white sneakers that will look good with basically anything, from a cute, Nineties-inspired slip dress to an anti-fashion outfit ‚Äö√†√∂‚Äö√Ñ‚Ä† la Vetements. You can grab your pair at Shopbop.com.
5. To Each Decade Its Own Pair of White Sneakers
Here we are with one of Nike’s most highly anticipated comebacks, i.e. the white Classic Cortez leather sneakers. If you want to infuse your days with both nostalgic and all-day comfort feelings, Mytheresa.com has this pair of white sneakers ready to be purchased.
6. Puma’s Exotic Side
Here we are with another white sneaker classic, yet this time revisited in a more contemporary way. Puma’s Match Select exotic skin sneakers feature a snake-embossed suede upper sole that is hard to resist, especially when paired when Puma’s iconic golden logo. This pair of white Puma trainers is available at Shopbop.com!
7. Diamond White Sneakers
High-end designer white sneakers can instantly take your casual outfit to a whole new level, and you’ll never go wrong with this pair of diamond patch Saint Laurent sneakers available at Farfetch.com. Wear them with a pair of vintage denim shorts or distressed jeans, or else dare with an LBD and white sneakers combination!
8. A Resort for White Sneakers
For its resort 2017 collection, Gucci brought irresistible New Ace white sneakers on stage, here embellished with glam rock studded embroideries and faux pearl adornments. Once again, Alessandro Michele got us covered with one of the most covetable seasonal trends! You can find them at Matchesfashion.com, too!
9. White Sneakers Are for Future Lovers
Futuristic-inspired aesthetics are one of the year’s hottest trends, too, especially when translated to footwear. This pair of Y-3 white sneakers, available at Shopbop.com, is the perfect match for all those who not only love channeling futuristic apparel, but are also looking for something cozy and comfy to wear all day long!
10. OG White Sneakers
Here we are with another Adidas classic, namely the iconic Country OG sneakers. Versatile and sporty-chic, Adidas’ Country OG sneakers in white are basically the perfect option if you are looking for something fresh and delicate to wear all year round. You can find your pair at ASOS.com.
11. White Flowers
White sneakers come with sparkles and cute embellishments, too, like this pair of statement-making trainers designed by Michael Kors and adorned with the coolest floral patterns ever. You can grab your pair from Net-a-Porter.com.
12. The Ultimate It-Sneakers
Of course, we had to add a pair of total white Adidas Originals Stan Smith to this must-have list of white sneakers! Available at Farfetch.com, this total-white Stan Smith will help you style any of your street-wear-inspired outfits easier, as well as treat you to the edgiest footwear touch of the season.
13. White Tassels
Available at Shopbop.com, Loeffler Randall’s low-top white sneakers perfectly combine the signature elegant structure of loafers with the comfy sole of sneakers, completing everything with the coolest long tassel accents ever.
Photos courtesy of OhhCouture, Shopbop, Net-a-Porter
Here we are with another Fenty x Puma bestseller! After winning the Shoe of the Year Award with the it-girl-approved Fenty x Puma Creepers, Rihanna has joined forces with the footwear label to create the next it-shoe of 2017, namely the Fenty x Puma Bow sneakers and slides that you can get from Puma.com!
News that Fenty x Puma was about to drop something big has been in the air for a while now, with the Fenty x Puma fall 2017 fashion show confirming it (Rihanna presented her third star-studded Fenty x Puma collection during Paris Fashion Week on March, 6th).
Then, after International Women’s Day, for which Puma held various presentations and events centered on its brand new Hers and Hers Puma Suede Heart Resets, the label surprised us with the newest Fenty x Puma it-items, which were officially launched at 10 a.m. ET/7 a.m. PT on Thursday as a pre-release via the Puma website and through other selected retailers, such as Bergdorf Goodman and Nordstrom.
Rihanna’s Fenty x Puma bow sneakers and slides are cozy and absolutely covetable pairs of shoes that every it-girl especially on Instagram is already obsessed with, as both models combine comfort with a high-end, Rihanna-approved style that one cannot help but fall in love with. Aside from the feminine bow placed up on the center, which is built in a soft and smooth silk construction, both the sneakers and the slides are available in two colors ” one of the most gorgeous baby pinks and a soigné olive green. The sneakers also feature a Nineties-inspired ergonomic sole, which will make strolling around the city definitely easier (and, of course, more stylish).
If slide sandals are your thing, but you are not that sure about that big, kawaii bow, Rihanna has also created black, white, pink and gray slides that, instead of the bow, feature furry embellishments on the front. With fur being one of the year’s biggest trends, we bet this pair will quickly fly off the shelves, too.
While the Fenty x Puma bow sneakers retail for $160, the slides retail for $90 (with the furry version of the slide sandals being available for purchase at $80). We recommend jumping to puma.com as soon as possible if you would love to get your hands on them, before they become sold out, and the only way to get them will be paying three times the price on eBay, as it happened with all of Rihanna’s Fenty x Puma creeper editions. As for now, it appears they are not sold out yet, but we all know it is a matter of seconds before they are all gone!
Photos courtesy of Puma